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THE INTERNATIONAL BUNCH BLOG
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Emma James
Mar 11, 20246 min read
Celebrating International Women’s Day from across our industry
Join some of the great women in our industry as they share top tips and advice this International Women's Day.
Emma James
Oct 10, 20236 min read
Speaking up for mental health – the power of sharing your story for mental health in publishing
Sharing your story is powerful. Discover how just one conversation can make a major difference when it comes to mental health.
Megan Taylor
Sep 7, 20234 min read
The role of sensitivity readers in academic publishing
How does sensitivity reading impact inclusivity and diversity in research? Top tips from Director of Content and Research, Megan Taylor.
Joshua Kitosi-Isanga
Apr 5, 20224 min read
How can your localized marketing strategy help you connect with customers?
How can not using localization as part of your marketing strategy affect how you connect and resonate on a local level?
Megan Taylor
Sep 20, 20215 min read
Why is inclusivity important when thinking about identity as part of Peer Review Week 2021?
Peer Review Week 2021. This blog post looks at the important role identity and inclusion play in peer review.
Lou Peck
Aug 5, 20215 min read
iOS 15 – how will Apple’s new privacy settings affect your email marketing?
Discover how iOS 15 will disrupt email marketing as we know it.
Megan Taylor
May 19, 20215 min read
Why the plain text email version is so important – a new look at email pros, cons and accessibility
Update the plain text version of your HTML email? Gmail and Outlook expect this from legitimate organizations. 47% of companies don't.
Lou Peck
May 11, 20216 min read
Is the marketing funnel really dead?
Brian Halligan says it's dead and Seth Godin says use it as a megaphone. What are funnels and how do you use them? You decide.
Megan Taylor
May 4, 20214 min read
Balancing babies, COVID-19 and a career - returning to work after a pandemic maternity leave
I wanted to share my experiences and tips in the hope that they might provide some guidance and/or solidarity along the way.
Lou Peck
Apr 8, 20212 min read
33% open an email based on the subject line alone
Prefer a podcast? Listen to an audio version of this blog post Think email is a thing of the past? Think again. According to Hubspot...
team
Jan 13, 20216 min read
Looking back on 2020 in marketing - and forward to 2021
We’ve taken a look at some of the biggest trends we’ve noticed in marketing over the last year, and what this could mean for the future.
Lou Peck
Nov 13, 20205 min read
Top 5 tips to remove barriers for authentic video, and kit recommendations
Prefer a podcast? Listen to an audio version of this blog post The COVID-19 pandemic propelled the world into being more virtual. We've...
Lou Peck
Nov 10, 20207 min read
4 marketing basics to consider when successfully launching a new journal
In this blog, we share our advice for how you, a publisher/society/academic institution, can maximize the launch of a new journal.
Lou Peck
Oct 12, 20204 min read
Getting started on social media - A useful guide with 9 top tips
A useful guide to help small businesses start using social media to reach their target audience. Discover our top tips.
Lou Peck
Oct 7, 20201 min read
Incorporate Inclusion Into Your Communications Strategy
Authentic communication has the capacity to forge connections and build relationships. Discover inclusive tips to improve communication
Lou Peck
Sep 8, 20206 min read
The secrets of media training - 12 top tips
Are you worried about an upcoming interview and not sure how to prepare? Lucky for you, you’re in the right place.
Lou Peck
Sep 7, 20201 min read
WeChat - Improve Communication and Engagement with Academics in China
Prefer a podcast? Discover our audio version Continuing our commitment to helping improve efficiencies and marketing impact, and are...
Lou Peck
Aug 5, 20206 min read
Boost your copywriting skills with these formulas
Explore our extension list of copywriting formulas for headers and copy
Lou Peck
Jun 30, 20201 min read
Reddit - Build Trust Through Authentic Discussion
Prefer a podcast? Discover our audio version Continuing our commitment to helping improve efficiencies and marketing impact, and are...
Lou Peck
Jun 18, 20201 min read
LinkedIn - Engage And Extend Reach
Prefer a podcast? Discover our audio version Continuing our commitment to helping improve efficiencies and marketing impact, and are...
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