Hints and Tips

THE INTERNATIONAL BUNCH BLOG

Celebrating International Women’s Day from across our industry

Emma James

Mar 116 min read

Celebrating International Women’s Day from across our industry

Join some of the great women in our industry as they share top tips and advice this International Women's Day.

Speaking up for mental health – the power of sharing your story for mental health in publishing

Emma James

Oct 10, 20236 min read

Speaking up for mental health – the power of sharing your story for mental health in publishing

Sharing your story is powerful. Discover how just one conversation can make a major difference when it comes to mental health.

The role of sensitivity readers in academic publishing

Megan Taylor

Sep 7, 20234 min read

The role of sensitivity readers in academic publishing

How does sensitivity reading impact inclusivity and diversity in research? Top tips from Director of Content and Research, Megan Taylor.

How can your localized marketing strategy help you connect with customers?

Joshua Kitosi-Isanga

Apr 5, 20224 min read

How can your localized marketing strategy help you connect with customers?

How can not using localization as part of your marketing strategy affect how you connect and resonate on a local level?

Why is inclusivity important when thinking about identity as part of Peer Review Week 2021?

Megan Taylor

Sep 20, 20215 min read

Why is inclusivity important when thinking about identity as part of Peer Review Week 2021?

Peer Review Week 2021. This blog post looks at the important role identity and inclusion play in peer review.

iOS 15 – how will Apple’s new privacy settings affect your email marketing?

Lou Peck

Aug 5, 20215 min read

iOS 15 – how will Apple’s new privacy settings affect your email marketing?

Discover how iOS 15 will disrupt email marketing as we know it.

Why the plain text email version is so important – a new look at email pros, cons and accessibility

Megan Taylor

May 19, 20215 min read

Why the plain text email version is so important – a new look at email pros, cons and accessibility

Update the plain text version of your HTML email? Gmail and Outlook expect this from legitimate organizations. 47% of companies don't.

Lou Peck

May 11, 20216 min read

Is the marketing funnel really dead?

Brian Halligan says it's dead and Seth Godin says use it as a megaphone. What are funnels and how do you use them? You decide.

Balancing babies, COVID-19 and a career - returning to work after a pandemic maternity leave

Megan Taylor

May 4, 20214 min read

Balancing babies, COVID-19 and a career - returning to work after a pandemic maternity leave

I wanted to share my experiences and tips in the hope that they might provide some guidance and/or solidarity along the way.

33% open an email based on the subject line alone

Lou Peck

Apr 8, 20212 min read

33% open an email based on the subject line alone

Prefer a podcast? Listen to an audio version of this blog post Think email is a thing of the past? Think again. According to Hubspot...

Looking back on 2020 in marketing - and forward to 2021

team

Jan 13, 20216 min read

Looking back on 2020 in marketing - and forward to 2021

We’ve taken a look at some of the biggest trends we’ve noticed in marketing over the last year, and what this could mean for the future.

Top 5 tips to remove barriers for authentic video, and kit recommendations

Lou Peck

Nov 13, 20205 min read

Top 5 tips to remove barriers for authentic video, and kit recommendations

Prefer a podcast? Listen to an audio version of this blog post The COVID-19 pandemic propelled the world into being more virtual. We've...

4 marketing basics to consider when successfully launching a new journal

Lou Peck

Nov 10, 20207 min read

4 marketing basics to consider when successfully launching a new journal

In this blog, we share our advice for how you, a publisher/society/academic institution, can maximize the launch of a new journal.

Getting started on social media - A useful guide with 9 top tips

Lou Peck

Oct 12, 20204 min read

Getting started on social media - A useful guide with 9 top tips

A useful guide to help small businesses start using social media to reach their target audience. Discover our top tips.

Incorporate Inclusion Into Your Communications Strategy

Lou Peck

Oct 7, 20201 min read

Incorporate Inclusion Into Your Communications Strategy

Authentic communication has the capacity to forge connections and build relationships. Discover inclusive tips to improve communication

The secrets of media training - 12 top tips

Lou Peck

Sep 8, 20206 min read

The secrets of media training - 12 top tips

Are you worried about an upcoming interview and not sure how to prepare? Lucky for you, you’re in the right place.

WeChat - Improve Communication and Engagement with Academics in China

Lou Peck

Sep 7, 20201 min read

WeChat - Improve Communication and Engagement with Academics in China

Prefer a podcast? Discover our audio version Continuing our commitment to helping improve efficiencies and marketing impact, and are...

Boost your copywriting skills with these formulas

Lou Peck

Aug 5, 20206 min read

Boost your copywriting skills with these formulas

Explore our extension list of copywriting formulas for headers and copy

Reddit - Build Trust Through Authentic Discussion

Lou Peck

Jun 30, 20201 min read

Reddit - Build Trust Through Authentic Discussion

Prefer a podcast? Discover our audio version Continuing our commitment to helping improve efficiencies and marketing impact, and are...

Lou Peck

Jun 18, 20201 min read

LinkedIn - Engage And Extend Reach

Prefer a podcast? Discover our audio version Continuing our commitment to helping improve efficiencies and marketing impact, and are...